Lear Center Managing Director and Director of Research Johanna Blakley joins actors, producers and industry experts at the 2012 Tribeca Film Festival, slated for April 18 through 29 in New York City. Blakley will participate in one of a series of “Tribeca Talks: Industry,” about the business of entertainment.
Films & Brands:
A conversation with filmmakers and strategic communications professionals about how brands and filmmakers are increasingly collaborating on film projects to achieve a range of objectives, from marketing and public relations to corporate storytelling and philanthropy.
Blakely joins panelists including producer and director Brett Ratner, American Express’ Vice President of Global Media, Sponsorship and Experiential Marketing Rich Lehrfeld, GE’s Global Executive Director of Advertising and Branding Judy Hu, Chief Marketing Officer of Chipotle Mexican Grill Mark Crumpackerand and select filmmakers. Moderated by Jon Patricof, President and Chief Operating Officer of Tribeca Enterprises.
Friday, April 20, 2012 | 2PM | SVA Theatre
333 West 23rd Street | Between 8th & 9th Avenues
New York City