From the Sofa to the Streets: Strategies to Ignite Social Action through Documentary Media

Producers of the EPIX series America Divided conducted an innovative engagement campaign to spur action against social injustice and invited the Lear Center’s Media Impact Project to determine if their documentary series inspired real social change. Spoiler alert: It did! This report outlines key strategies to success and areas of improvement that could be applied to other documentary media projects.

READ THE FULL REPORT HERE.

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“Code of Silence”: Evaluation Highlights

Key Findings from Research in Nigeria:
A Report to the Bill and Melinda Gates Foundation
June 2016

An effort by Hollywood, Health & Society, Nollywood Workshops, and the Bill and Melinda Gates Foundation led to the development of Code of Silence (CoS), a mainstream Nollywood film tackling issues of rape and gender equality, which premiered in Nigeria in August 2015. This report outlines preliminary evaluation findings from research investigating the impact of the film on attitudes toward rape and gender equality.